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By Jean François Longy
- 25/03/2025 à 17:47
- Guide
Ninjalinking is an advanced netlinking technique used in SEO to obtain quality backlinks and improve a website's natural referencing. It involves placing links on platforms such as forums, blogs, and online communities within your industry while maintaining a natural link profile. When executed properly, Ninjalinking helps increase a site's authority and visibility in search results. Ninjalinking is a technique that takes time but can prove to be inexpensive and profitable.
What is Ninjalinking?
Ninjalinking is an old netlinking approach based on the subtle and intelligent insertion of links into selected content, such as blog articles, forum discussions, or exchanges within specialized communities. Unlike more traditional methods that often rely on purchasing backlinks, this technique prioritizes the contextual relevance of links and their close proximity to the target market. The goal is to insert links naturally and organically on websites closely related to one's own. With Ninjalinking, backlinks appear as an integral part of third-party content, thereby enhancing the credibility and authority of the promoted site without adopting a visible or aggressive strategy. Forum, blog, community sites—Ninjalinking integrates into participative websites where it is possible to slip links into the site's content. The links obtained are free. A netlinking agency helps manage Ninjalinking strategies using Hyperlinker.ai.
Difference from other netlinking techniques: obtaining free backlinks
The main difference between Ninjalinking and other netlinking techniques lies in its subtle, organic, and discreet approach. While strategies such as buying links or link exchanges emphasize the quick creation of backlinks through commercial solutions, Ninjalinking focuses on contextual relevance and acquiring free links. This method aims to integrate links naturally into discussions, articles, or forums without appearing intrusive or spammy (if possible). Additionally, unlike traditional backlink campaigns where links are often visible and direct, Ninjalinking remains discreet, subtly enhancing a site's authority. Although this technique takes longer to implement, it delivers more sustainable results and strengthens credibility with both users and search engines. This approach does not guarantee obtaining links or that the links will be dofollow, but they contribute to a natural link profile.
Hunting for backlinks this way allows for the acquisition of free backlinks. By "free," it means that the links obtained are not purchased or negotiated. However, time must still be invested in identifying and creating these links. Within the HyperLinker.ai platform, a dedicated tool helps search for free links, complementing other techniques.
HyperLinker.ai offers a tool to detect ninja link opportunities and track published links, directly integrated into the platform
Our advice on Ninjalinking techniques and their sustainable use
Posting links on sites such as blogs or forums is a good approach and highly complementary to other, more costly and less manual techniques. However, be sure to integrate these techniques into a broader strategy while remaining "polite" with the sites you wish to engage with. These links are meant to be free, so don’t make them the core of your strategy unless no other options or budget are available for more advanced techniques.
- To avoid getting "burned," it is preferable to build these links gradually and avoid automating this approach in a comment spam mode. A genuine comment is more likely to be accepted, whereas an automated, non-contextualized comment will not pass any automatic or human filter. The goal is not to pollute target sites but to complement their content and actively participate in the discussion with meaningful input.
- Use this technique primarily for your domain and homepage, not for deep or internal pages. Use branded anchors or brand+keyword combinations. The idea is to subtly blend into the topic, and being courteous to the target site is key to success. Inserting a deep page link may be appropriate in a forum discussion responding to a particular thread but should not be included in a comment signature.
- Choose pages closely related to your target topic, making your comment more legitimate and natural. There's no need to flood the web with comment signatures; instead, focus on naturally integrating your link within content that aligns with what you're promoting.
- It is sometimes possible to engage in discussions and place links on competitors' sites or blogs... This idea can be tempting, and the opportunity may seem attractive. However, remain courteous and strategic, especially if your relationship with the competitor is already strained. Avoid adding such a link if it could result in negative consequences that outweigh the minimal gain from publishing the link.